The Medici effect : what elephants and epidemics can teach us about innovation Frans Johansson [Text]

The intersection: your best chance to innovate: monkeys and mind readers The rise of intersections: the sounds of Shakira and the emotions of Shrek Break down the barriers between fields: sea urchin lollipops and Darwin's finches How to make the barriers fall: Heathrow Tunnel and restaurants without food Randomly combine concepts: card games and sky rises How to find the combinations: meteorite crashes and code breakers Ignite an explosion of ideas: submarines and tubular bells How to capture the explosion: MacGyver and boiling potatoes Execute past your failures: violence and school curricula How to succeed in the face of failure: Palm Pilots and counterproductive carrots Break out of your network: ants and truck drivers How to leave the network behind: penguins and meditation Take risks and overcome fear: airplanes and serial entrepreneurs How to adopt a balanced view of risk: elephants and epidemics Step into the intersection and create the Medici effect.