Десять смертных грехов маркетинга. (Record no. 19350)
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000 -LEADER | |
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fixed length control field | 01006nam a22002657a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20210615133424.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210615b ||||| |||| 00| 0 rus d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-5-9614-6885-4 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | UDG |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | Russian |
Language code of original | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | KOT |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
245 ## - TITLE STATEMENT | |
Title | Десять смертных грехов маркетинга. |
Statement of responsibility, etc. | Филип Котлер |
250 ## - EDITION STATEMENT | |
Edition statement | 5-е изд. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Москва, Россия |
Name of publisher, distributor, etc. | Альпина Паблишер, |
Date of publication, distribution, etc. | 2021. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 156 p. ; |
Dimensions | 22 cm. |
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
Personal name | Коммуникация - Comunicare |
Personal name | Обслуживание клиентов - Servicii pentru clienti |
Personal name | Оценка - Улучшение - Evaluare - Imbunatatire |
Personal name | Информационные технологии - Tehnologia de informatie |
Personal name | Управление продажами - Managementul marketingului |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Котлер, Филип |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book_General |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Non-fiction | Universitatea Divitia Gratiae | Universitatea Divitia Gratiae | 15/06/2021 | Purchased Elefant | 147.60 | 2 | 3 | 658.8 KOT | 028269 2542 | 03/06/2024 | 02/04/2024 | 8.30 | 15/06/2021 | Book_General |