Большие бренды - большие проблемы : учитесь на чужих ошибках! (Record no. 10105)

MARC details
000 -LEADER
fixed length control field 00799nam a22002171a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 5459015448
Terms of availability 0.00
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title Russian
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number TRO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Trout, Jack
245 ## - TITLE STATEMENT
Title Большие бренды - большие проблемы : учитесь на чужих ошибках!
Statement of responsibility, etc. Джек Траут
Medium [Text]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Санкт-Петербург, Россия
Name of publisher, distributor, etc. Питер
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 256 p. : ill. : pbk. ; 21 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Деловой бестселлер
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Brand name products - Produse de brand - Марки продуктов
Personal name Competition - Concurenta - Конкуренция
Personal name Success in business
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Траут, Джек
891 ## -
-- Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book_General
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Universitatea Divitia Gratiae Universitatea Divitia Gratiae 17/10/2014 MoldPresa 192.00 7 658.827 TRO 0228772542 13/10/2023 25/09/2023 19/03/2015 Book_General